Beacon Health Foundation is the fundraising arm for all of Beacon Health System in South Bend, Indiana. Through a variety of channels, the Foundation helps connect donors with their philanthropic passions, enabling Beacon Health System to maintain and grow their hospitals, clinics, staff, programs and technology in order to best care for the communities they serve.
Beacon Health System underwent a branding update in 2021 introducing a palette of lively colors and a standardized type system using the typeface Lato. The color and typography changes are reflected in all communications for Beacon Health System.
Patients are encouraged to express their gratitude to their healthcare providers by directly thanking doctors and staff (left) and encouraged to make a gift to help provide excellent health care for others. Beacon associates give generously to GEM, an internal giving program represented by the chart, above.
Quarterly publications (above and below) highlight the ways in which donor funds enhance the lives of patients, staff, and the community at large. Info graphics and compelling photography bring the stories to life in a way that is engaging and informative.
